Roberts Associates is a manufacturer's representative firm serving the seven states of New England (CT, MA, VT, NH, ME, RI, Upstate NY).
With a humble start as a regional retail sales manager 30+ years ago, much of Steve's early experiences share a common narrative with other leaders in the channel – start young, work hard, seize opportunities, and make your move.
Using his years of experience to develop strategic intiatives, create realistic business visions, and properly execute the plan, Steve soon distinguished himself in the industry. Steve launched the premier manufacturer's representative firm Roberts Associates, followed up by the opening of specialty CE distributor Easy Access Distribution (sold in 2017), and co-founding two national distribution groups, Digital Delivery Group and Catalyst AV.
Today, Steve and his team focus on selling high-performance, value-added CE products using contemporary marketing and communication practices. He has a deep understanding of the difficulties manufacturers and installers face in a competitive ever-changing marketplace.